Orion Information Services
Profile Blog Subscribe Syndicate Search Contact Me  
Topics
21st Century Business
Business Support
Internet Marketing
Organization in Your Business
Philosophies of Orion Information Services
Virtual Assistance
Writing Tools
Members
Sign In

Entries in "Internet Marketing"
1
Stop Being a Sales Shark
0 Comments / Subscribe To Comments
Published: May.13.2008 @ 11:57 am

So, here's the thing about the Internet.  As soon as I put up my information and had it going to the higher spots on the Internet, I got bombarded and not in a little way.  About every hour of the day, I was getting calls.  Not from prospects, no.  Of course not.  It was all from the Internet sales sharks.  

This is the biggest down side I have seen to Internet marketing.  For some reason, having your information as a business gives all of these directories the right to call you and bombard you with wanting to sell you something.  I actually had one of them show up to my work studio this morning to sell me Internet marketing, which I know I don't need.  

So, here's my advice.  Once you start putting your website out there, in directories, etc, don't let the sales sharks get you.  If they are trying to sell you a way to get in the top listings, they are just taking your money.  You can also do it for free by figuring out the tools that they are using.  Sure, they may have different equipment, but trust me... it's a waste of your time and money.  

Let me even step further to say, if there is something on the Internet that says "pay a low fee per month so we can do this for you," don't do it unless it is in your marketing budget or you feel like it is really standing out.  Once again, you can find alternative ways to advertise online without spending a penny and without conforming to a system that they will not let you really know about.  

The whole thing is this.  Basically, once you learn how to use the Internet, and get listed in the search engines, you don't need another entity to do it for you as well.  It's the same thing with different people.  Don't fall for the sales sharks!  

If you would like more information on Internet marketing, visit my website at www.orion-services.biz or contact info@orion-services.biz.

Here's to reaching to the stars!

But the Words Get In the Way
0 Comments / Subscribe To Comments
Published: Apr.01.2008 @ 12:36 pm

I know.  The big thing about the Internet is getting the spiders to crawl over your website or links so that you can move up in the search engines.  And, I'm sure by now you know that one of the main ways to do this is by putting in keywords. 

Of course, the importance of keywords shouldn't be the compromise of writing.  If you have something that you want to say, it should be said correctly first.  Then, you will have the ability to add in the keywords. 

My reference point to this commentary is the hundreds of websites that are out there that are fantasic, but they have to start with the keywords.  This is because one of the rulings is that the spiders will crawl the first few sentences first and that is what determines your ranking. 

The problem comes with the websites that cover up the flow and the ability to transition, all for the sake of the keywords coming first.   In about 10 seconds, I'm off the site.  My decision to buy something isn't based off of their ranking.  There are hundreds of ways to find someone.  It's off of their presence and how they are showing themselves - from word one. 

So, the big trick to the foundation of Internet marketing is to allow your keywords to be smooth from the start and to not compromise them for the writing that you are doing.  It's not just getting up in the search engines, it's also selling those who come to your site.

If you are having some trouble finding the balance between keywords and writing, my advice is to think about the writing first.  Your keywords can act like your thesaurus.  If you have a word that is close to a keyword, replace it.  It will help the transitions become smooth and won't loose what you are trying to say. 

The way to sell on the Internet is all about the words. 


Current Page 1
1

   
| Report Member | Free Blog BlogText.org